SPREYD is a team of data-driven consultants.

SPREYD is anti data-sprinkling.

To sprinkle means to scatter or disperse something, often in a haphazard or superficial manner, without careful consideration or strategic intent. It implies a casual or careless approach that lacks depth, organization, or purpose.

SPREYD is pro data-spreading.

To spread means to purposefully and effectively distribute or share something, generating significant impact and influence. It signifies a deliberate and intentional effort to expand, create meaningful influence and generating substantial impact across various domains.

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